How Meristem promotes healthy living with Green Fest

Meristem, a bespoke investment firm and capital market conglomerate, has unveiled the maiden edition of its organic and healthy living festival, titled ‘Green Fest’.

The event, which holds on June 1 at Muri Okunola Park, was created to encourage the practice of organic nutrition, fitness activities, and overall health consciousness in order to foster personal growth and increased productivity.

With the theme ‘Unjunk’, it seeks to promote gradual disposal of artificial and unhealthy living habits and motivate people to adopt healthier lifestyle alternatives to enjoy a longer and happier life, as it inspires people to take the necessary steps towards a wellness centric lifestyle. The festival will effectively showcase the benefits and practicality of this lifestyle change through a wide array of holistic experiences for families, business owners, young professionals and senior citizens.

Borne out of the company’s commitment to empower people through financial growth, Meristem Green Fest, as a platform, is positioned to inspire people to be more accountable for their lives by embracing healthier lifestyle choices as the first step in the journey to true wealth. The investment firm, with this festival, advocates for the adoption of healthy decision-making spanning across different facets of people’s lives, which includes nutrition, daily activities and behaviour as well as financial choices.

Group Managing Director of Meristem, Oluwole Abegunde, said, “at Meristem, we are constantly seeking distinct ways to create value for our clients, and Green Fest is a strong anchor. The Meristem Green Fest was born on the singular truth that health is wealth and if we are committed to growing wealth for people, we must be committed to sustaining health that will allow them to enjoy their wealth.”

Head, Brand Management of Meristem, Solape Akinpelu, added, “Meristem GreenFest is a convergence point for businesses in the healthy-living space and the increasing participants who consume their offerings through different means; consumables, natural skin and hair care, physical and mental fitness coaching and more. All of this will take place in a festive ambience accompanied with live music and funfare. For us as a brand, the Meristem Green Fest, is also an organizational effort to re-affirm that health is wealth, and the ability to grow and enjoy wealth in real-time is dependent on a healthy body and sound mind