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The Colour of Success is Gold

By Chinelo Eze
05 December 2021   |   7:00 am
With the just concluded Ballon d’Or football, fanatics were brought under one umbrella to celebrate the achievements of compatriots. Messi had a spotlight grinning with sheer joy as he fervently clinched unto his shiny gold inspired football award for “Best Footballer Of The Year” for the 7th time. It suffices to say success does not…

With the just concluded Ballon d’Or football, fanatics were brought under one umbrella to celebrate the achievements of compatriots.

Messi had a spotlight grinning with sheer joy as he fervently clinched unto his shiny gold inspired football award for “Best Footballer Of The Year” for the 7th time. It suffices to say success does not get old, and it is golden too. Another award like the Grammys had many celebrities walk the walk and talk the talk, clinching their lustrous gold award that embodies their achievements. Emotions were high, with thought-provoking speeches and unsubtle displays of elegance. For the Argentine striker, he holds into a manifestation of all the times, hours and years he put in to be the best at his game, which he was recognised for at Ballon d’Or.

Truth is, every award ceremony as the moment is, is golden, putting on a display to mark excellence and success in achievements. Consequently, these awards become an embodiment of hope, a symbol of success and a blueprint to attaining and touching one’s achievements through persistence and hard work.

Despite how vain it may seem, the golden plate or gold medal is a satisfactory desire and a worthwhile experience that shows that dreams are not far-reaching after all. The burst of excitement, spotlight, glitz and glamour makes the moment one of unapologetic joy.

As evident in the Grammy Awards, it speaks the truth of the nexus with victory as an epitome of human gains, achievements, and tenacity in the face of tremendous showmanship of creativity, perseverance and strength of character. It is no shocker then that the gold colour absorbs and emits distinction and prowess in the world. Gold has therefore been culturally assimilated to emulate and transmit achievements to be golden in the minds and the material sense of it. Rewards have thus become a driving force for man and the colour of the prize. As it appears, there is a unanimous acceptance of gold.

Furthermore, at the Olympics a few months ago, every track and field athlete went out pumped up with goals and aspirations for excellence materialised in medals with gold as the supreme achievement. The embodiment and elegance of gold rub off on success as personifying prestige and other aforementioned qualities. 

The principle of rewarding people for their hardworking and gifts has since become a norm generated by society. With gold’s deep expression as symbolising prestige, success, wealth, and prosperity, both the colour and its physical materialisation in mineral, enlightens, inspires, uplifts and influences others who uphold it to reach their respective goals.

Undoubtedly, colour adds effervescence to our world, and so does the hue of gold to the space of our achievements, adding more to the emotional perception of our goals. So, the success of colour goes above and beyond to communicate more to us. Gold, as a hue, is held in high regard and this could have probably stemmed from the worth of the mineral itself, thus deeply influencing the way the colour is seen and how it influences our lives. 

According to the teachings of colour psychology, gold tells a success story, being a colour of affluence and a shining representation of one’s achievement rewarded to the best. This majestic hue can come in forms, from medals to plates, cups, and many more. Therefore, the colour gold rewards triumph with its significant spirit.   

This inspiring colour motivates and influences how people within their culture think, feel and act regarding their individual bucket lists. Rewards in gold celebrate hard work, virtue and much more, thus becoming a hallmark that builds the desire in others to be better in all facets of their lives. Hence, the culture of celebrating success, high performance and unique identity that sets one apart from others is applauded through the representation of gold.  

In the sphere of influence, people become a shining emblem of what success symbolises. Beyoncé, Oprah, Obama and many others are stars many can point to in our immediate society as personifying success. They also have their set goals and have since raised the bar each time, which has propelled them to their respective ‘golden prize’—stardom. Hence, the symbolic culture of realising one’s goals is golden: it is the medals athletes bring home for their nation; it is the awards and certificates we achieve and are happy for.

Society lies in a bed of allegories and so, gold characterises the expression of emotions and abstractness merging in the unification of shared social experience and social interaction. Hereafter, the end of human pursuit becomes golden as a physical and abstract representation of victory.

All in all, success is often seen from a lopsided angle where prominence is placed on one individual whereas, the key to it all is teamwork and cooperation, which assuages the golden achievement of teamwork. Success is golden because it is about the forging process of the journey and the struggle at the top. The glorification of ideas, dreams, and aspiration is golden at its best. Culture has defined every milestone as a priceless moment, just as gold is; so, we take every stride, living life with the Midas touch.

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