Firm unveils campaign to celebrate Nigerians’ resourcefulness
Beverage, Zagg Energy+Malt drink, has unveiled a campaign, ‘That’s our Kind of Energy’, to celebrate Nigerians’ resourcefulness and encourage them to be pushful towards realisation of their goals.
In a statement, yesterday, Portfolio Manager, Beyond Beer, Olaoluwa Babalola, stated: “We are excited to launch this campaign and celebrate the spirit of Nigerians, who work tirelessly to achieve their goals. Zagg Energy+Malt is committed to inspiring and uplifting Nigerians as they strive to achieve their goals, and ‘That’s our Kind of Energy’ campaign is a testament to that commitment. It speaks to the heart of our brand, and we believe it will resonate with Nigerians across the country.
“As a part of the campaign, Zagg Energy+Malt will host an event on April 22, 2023 to celebrate the launch with customers, partners and stakeholders. The project promises to be a fun-filled and inspiring gathering that will showcase the heart of the brand and its commitment to empowering Nigerians with the right kind of energy to succeed.”
“Zagg Energy+Malt will also be embarking on a regional tour across Nigeria to connect with customers and partners in various cities.” The tour presents an opportunity to engage with consumers and showcase the unique taste and energy-boosting qualities of the beverage.
“We want to inspire Nigerians to keep pushing and never give up on their dreams. That’s why we’re taking our campaign on the road, to connect with people in their own communities and show them that Zagg Energy+Malt is more than just a beverage – it’s a symbol of the Nigerian spirit.”