Functional intervention of entrepreneurship to conflicting context of technology

By Rashidat Olamidayo Ajakaye

Is technology the culture of the people or people are the culture of technology? The answer to this question can be drawn from the dependent and unregulated use of technology. Lately, the users of technology ignore the words of Sean Gerety, “the technology you use impresses no one. The experiences you create with it is everything.” Technology has various aspects which it constitutes, such as: internet, robotics, software, social media, computing, augmented reality, printing, smartphones, electronics, television and other sundries. Yet, focus lies on the internet which smartphones can access. Internet has been seen as a vast network that assembles computers all over the world. Not only this, but also enabling users to store information and communicate from anywhere, with relatively secured connection (Dennis & Khan, 2023).

In recent times, majority of youths and adults have been soaked in the addiction to smartphones, especially since the emergences of phones that can be best described as “portable computers”. Resultantly, the benefits of the internet have been victimised by the shocking dependence of man upon it. Some humans have gradually lost the hint of internet being the post-primary interactive instrument after personal reasoning. This loss of protocols has caused humanity to neglect effective reasoning.

An anonymous student writer also submits that, externalising information to the internet generates a lazier brain as an outcome of internet misuse (Undercurrents, 2020). Do we not discover that we are meant to think with and partner with the internet; not to depend totally upon it? The internet is complex, and humanity continues to jump on its wire, without conscious observation of its consumption of time and clocking of mastery over one’s life. Smartphones have been questioned to be the significant part amongst factors that causes technology to control users (Brodsky, 2023).

Technology is leading its use by humanity and humanity is being led by the ceaseless varieties of life which technology provides and exposes. Howbeit, there are side effects of misusing technology, which includes: stress teen tendinitis, accidents, eccentric curiousness, false prestige in already-made information, vision problems and others (Shah et al., 2023). We find distinct forms of slides that would interest the mind on the internet. Such as: the social media, comedies, videos of strange experiences of far and immediate persons, music and others. What strikes most is the interruption of the publicity of other ideas while one opens a site for piece (pieces) of information.

Technology has been leading, and so man cannot lead without technology. You cannot lead without technology because internet is the road of most persons’ beneficial innovations. So, technology is unavoidably important to be banished from the field of global usefulness. Fortunately, the racing tide of entrepreneurship and other determinants have come to navigate the conflicting trends of technology. Thus, via the channeling of technological activities towards positive innovations, accommodating persons to contribute and benefit from the respective positive innovations, with also stimulating of persons or groups who add up to the relevance of technology from the society.

First off, the adversarial use of technology can be modified when users channel time spent on technological activities to positive innovations. Thereby, functioning as a creative contributor to the smartness of the internet. This is best described as “innovation”. Innovation is the manifestation of creativity into usable service. In respect to entrepreneurial context, innovation is any new idea, process or products that add worth to the existing.

It involves transforming thoughtful concepts into meaningful outcomes; that would respond efficiently and effectively to needs and wants (Jain, 2023). These ideas may be graphics designing, writing, communicative mastery, critical thinking, cultural awareness strategies, teaching, conflict resolution and many more. These sectors respond to fresh needs which are found in the practices of the dynamic society.

It is also important to note that innovation might be incremental, adjacent, disruptive or radical (Coudert, 2022). It might be improving a product, appealing to a new audience, shaking up an industry or creating a brand product. Innovative reactions to technology requires: consistency, leadership, concentration, finance, publicity and others. If all these are required, satisfactory attention should be directed towards productive ideas while using the internet.

Mandatorily, accommodating persons to benefit and contribute from positive innovations which have been designed. It is undeniable that technology allows instantaneous communication, expands coverage areas, ensures privacy and adjusts inconvenient factors in the transmission of message (Hubvela, 2023. Aside the ability to innovate, it is equally durable to inspire others, by informing them about the change which the new idea (ideas) drive (Swarup, 2015). The essence of entrepreneurship is not only to acquire wealth, but also to generate a conducive environment that others can penetrate similarly. Thus, informing and encouraging these minds to donate certainly and benefit eventually from the culture of idea.

These idea might be public speaking, counselling, soap making, teaching, blogging, catering and lots more. This can be attained through invitation of lecturers with concrete persuasive styles, use of fliers, messages, creating of awareness on social media platforms and others. Thereupon, technology is a panacea to reaching the world at ease. For instance, a number of writers have been able to get themselves published in over ten to fifteen countries while still living in their indigenous country. Also, through motivating other characters of the society, cross-sharing of lucrative plans can be guaranteed.

Most necessarily, the outstanding stimulation of persons who positively add up to the relevance of technology is a brilliant step that promotes national development. Personalities who go into creative functions on the internet should be reinforced to increase their respective paces. Since the conditions of the society are being determined by the activities of her residents, then the society has a compulsory role to play here. Through the provision of new opportunities, an innovative party of people are able to increase national economic stability on a mobile scale.

Also, the creating and accessing of good and services that relatively satisfy the needs of consumers would renew the thoughts of the citizenry towards healthy, safe and overall well-being (Stormboard, 2023). It is preferable that the society serves as a reawakening agent of entrepreneurial activities by sieving productive members out of financial, environmental, social and economic limitations. This can be attained through the governmental and philanthropic bodies.

Thus, merging vocationally interested persons with facilities and authentic supervision. A scholarly publication submits that, society cannot exist without members and humans cannot survive without the society (Hossain & Ali, 2014). Entrepreneurship is also an innovative and technological advancement. These innovations ranges from groundbreaking practical applications to a more solid and smart business models. Innovations that entrepreneurship hatches on individuals’ setting also establishes market dynamics (Jadeja, 2023). If the individuals are useful to the society, the society has to reciprocate these impactful movements with stimulating approaches.

As has been demonstrated, entrepreneurship is an intervening organ which can prove sure-enough remedies to the conflicting context of technology use. If all these three intersecting approaches: complementing the provision of technology, inspiring other societal agents by individuals and parties, with the society being readily available to encourage entrepreneurs; ergo the enslaving leadership of technology would be modified and appropriated. Hence, reflecting personal, social, economic and cultural adjustments to individuals, groups, parties and the nation. Original and procedural services have to be displayed on the internet. Such that, the experiences that are procreated by humanity would enrich the phase of technology. This movements shall also mirror the internet accommodative and facilitating in nature. Technology is an instrument to be operated towards national development. The use of technology should not fiddle away the thoughtfulness and productivity of humanity.

Internet should not only be experienced by humans, humans should also be experienced by the internet also. This would account for interactivities between technology and humanity. Wherefore, people should be the culture of technology, so that the relevance of practical application would not perish in underdeveloped conditions.

Ajakaye is of the Department of Language, Arts and Social Science Education, Faculty of Education, Lagos State University. She can be reached via:[email protected] or [email protected] and +2349030871024.

Join Our Channels

Taboola Recommendation Widget