In a fashion landscape brimming with noise, one name continues to rise above the clamour with intentionality and brilliance: Peter Badejo, the UK-based Nigerian fashion designer and Creative Director of Petmorgkouture. Known for consistently releasing back-to-back “bangers” of collections, Badejo has yet again captured the spotlight with his newest masterpiece—The Kaftan Series.
This latest collection is not just another tribute to African heritage—it is a bold, visionary leap into the future of fashion. With The Kaftan Series, Badejo redefines what it means to honour tradition while embracing cutting-edge innovation. He turned to artificial intelligence to visually articulate his ideas before physical production. The result? A stunning portfolio of AI-generated imagery that presents his kaftan designs in a way the industry has never quite seen before.
Each AI-rendered look is rich in symbolism: flowing silhouettes, intricate embroidery, and regal postures—all crafted with the kind of intention that speaks volumes about identity, pride, and the evolving definition of masculinity. Badejo’s kaftans aren’t just clothes; they’re visual poems—an ode to the African man’s legacy and future.
In embracing AI tools to enhance his creative direction, Peter Badejo isn’t just following a trend; he’s setting one. He joins a select league of designers who understand that fashion today is as much about storytelling and technology as it is about textiles and tailoring. And with this collection, he solidifies his role as a pioneer in the digitised future of Afrocentric menswear.
What’s truly remarkable is his consistency. Whether it’s his previous #SmartManSS25 collection or earlier releases, Badejo continues to push the envelope—delivering high-impact visuals, wearable artistry, and a global voice rooted in local heritage.
Peter Badejo isn’t just designing clothes. He’s building a movement—one kaftan at a time.