Silky touch expands with luxurious Ikeja outlet
To further expand its reach and provide lovers of fashion and luxury with the best in men’s designs and apparels, Silky Touch Emporium recently threw open the doors of its new outlet to the delight of its loyal customers.
Expressing his delight at the opening of the new store, located in Radisson Hotel, Ikeja, the Managing Director, Silky Touch Ltd, Victor Okoli, said it was homecoming for him.
He said they started operations originally from Ikeja before moving on to other places. He added that the first store, opened in 1984, was located on Olowu Street, Ikeja but was closed for some reasons.
He added that when the opportunity to come back to Ikeja arose, he was happy as “it is the kind of place that can house a luxury store such as ours. We stock the best luxury designers worldwide and are the sole representatives of Stefano Ricci in West Africa. We also represent brands like Moschino, Pal Zileri and a host of other Italian luxury brands.”
Okoli said he has dreams of expanding to other countries in West Africa, adding that the immediate past South African ambassador to Nigeria, Lulu Mngunu, was a customer and friend to the brand and had urged him to open in Johannesburg. Saying he wasn’t ready then, he said he is now and asides Johannesburg, will also consider Rwanda and Kenya.
Boasting a staff strength of 22, the fashion mogul said even though the economy has been a bit stagnant, their core customers remain loyal to them.
“We are a one of one brand; you cannot get what we carry here anywhere else. Nigerians love luxury and our range includes fashion, leather, jewelries, fragrances, accessories and watches.”
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