In affirmation to the saying: ‘Real Recognises Real’, music and Afrobeats icon, Oladapo Daniel Oyebanjo, popularly known as D’banj or the Koko Master, has enlisted rising star Lawal Michael Nasiru Bolaji, better known in the entertainment industry as Nasboi, and Agada Blessed Obotuas, well known by the stage name as Berri Tiga as brand ambassador for his revolutionary music tech enterprise, C.R.E.A.M platform.

With D’banj’s authenticity trademark and staying power, the seal of approval is a testament to Nasboi and Berry Tiga’s promising talents. The new ambassadors, who epitomize the aspirations of CREAM Platform to empower independent talents across Africa, were unveiled at a press conference in Lagos last Wednesday.

Speaking at a press/the unveiling, D’Banj, reiterated the platform’s value proposition to break barriers and unlock new opportunities for talents across Africa. “I have always said content is the new crude. This is Africa’s first DIY platform by Africans and for Africans.

“It is more than just a platform; it is also a community, an ecosystem, and a one-stop shop for talent discovery, digital distribution, access to funding and grants. It is the gateway to the heart of Africa’s creative hub,” the No Long Thing hitmaker explained.

According to him, the choice of brand ambassadors reflects what CREAM Platform represents. “Nasboi has proven that you don’t have to sign a recording deal to become successful in the music industry.

“He has become the source of visible hope to all aspiring artistes. Likewise, Berry Tiga, who first uploaded his song on CREAM Platform at 16 while still a student. From that time, he has grown and emerged as one of the biggest testimonials from Cream Platform,” he added.

On his part, Manager, Partnerships and Platforms (Digital Services), Joshua Esiebo, acknowledged the shared values of community building and connections between MTN Nigeria and CREAM Platform.

He said, “Our sole focus at MTN Nigeria, particularly the digital services division, is to make our digital community and content accessible to everyone, anywhere, anytime. Through CREAM Platform and Best of Streets, we hope to unearth more talents and bring them to the limelight. Our business is to connect the dots by connecting people to their passion and ambition. Everyone deserves the benefit of a connected life.”

Standing for Creative, Reality, Entertainment, Art, and Music, the platform provides a comprehensive ecosystem of resources, tools, and opportunities that help artistes achieve excellence and propel their careers to new heights.