In what will be considered a landmark development for cultural diplomacy and cross-continental collaboration, the Office of the Vice President of Nigeria, in partnership with Filmhouse Group, welcomed a high-level Brazilian delegation to Filmhouse Cinemas — IMAX, Lekki, Lagos.
The visit was part of a broader cultural and economic mission aimed at strengthening bilateral ties through the creative industries. The delegation, comprising senior policymakers and leaders from Brazil’s cultural and entertainment sectors, engaged with key Nigerian stakeholders to explore opportunities for cooperation in film, music, and the arts.
The mission placed special emphasis on Yoruba cultural heritage, which shares deep historical and ancestral connections with Brazil. This initiative marks a new chapter in Nigeria-Brazil relations and is expected to drive impactful collaborations, positioning Lagos as a creative capital with global influence.
As part of their Lagos tour, the Brazilian representatives participated in curated cultural experiences, including visits to Filmhouse Cinemas – IMAX, Lekki, the Oba of Oniru’s Palace, the John Randle Centre for Yoruba Culture and History, Terra Kulture, and the Lekki Arts and Crafts Market.
Speaking, Group CEO, Filmhouse Group, Kene Okwuosa, said: “This visit is more than symbolic, it’s a catalyst. “Nigeria and Brazil are cultural siblings with shared roots and creative energies.
“We believe storytelling is a bridge, one that can unite nations, spark economic growth, and shift global perceptions. We are committed to building enduring partnerships that elevate African stories and open doors for co-production, distribution, and investments across the Atlantic.”
Okwuosa reaffirmed Filmhouse Group’s dedication to driving economic inclusion through the creative sector: “We are prepared to lead the charge in global partnerships that unlock the immense potential of Africa’s creative economy.”
Adding depth to the cultural dialogue, Institutional and Government Relations Specialist at ApexBrasil George Maha, shared a personal reflection: “I am Nigerian. I was born in Lagos. But beyond the diaspora community, there is Brazil, and there are Afro-Brazilians. That connection matters. It’s time we embraced it more deliberately.”
Echoing this sentiment, CEO, RM Cia 360, Rachel Maia, said: “I have collaborated with American, Danish, and French brands. Now I want to work with Nigerians. We are connected by history and culture, and we don’t need to ask each other for favours. Nigeria has quality, and so do we. Let’s build something meaningful together.”
The Brazilian delegation, including officials from Brazil’s Ministry of Culture and creative industry leaders, commended Nigeria’s cultural vibrancy and expressed commitment to long-term partnerships in content creation, talent exchange, and investment.
