Amstel Malta supports FitFam Festival 2018
Premium malt drink, Amstel Malta hosted hundreds of fitness enthusiasts at the 2018 FitFam Fest.
The celebration of fitness and wellness attracted fitness pundits and fans from different parts of the world, and local fitness celebrities shared their experiences regarding the ever-growing fitness industry.
The event, which held on Saturday, at the Hard Rock Cafe Beachfront, in Oniru, Lekki, saw top notch trainers and fitness enthusiasts taking part in an array of fitness activities.
This year’s edition showcased an array of healthy food vendors, fitness exhibitors and events, fitness and wellness speakers, conference sessions and nutrition chefs at the FitFam nutrition master classes.
Amstel Malta’s support played a part in delivering fun-filled experiences to participants in consonance with the brand’s commitment to always encourage people to be their best.
The event also provided a very unique avenue for the brand to interact with its esteemed consumers and fans.
Speaking at the event, Senior Brand Manager, Amstel Malta, NB Plc., Ugo Ahukannah said: “In a bid to drive fitness as a lifestyle, Amstel Malta has supported a number of activities across Nigeria like the Okpekpe Race, and its support of the NFF. With the FitFam Fest, we’re going further to encourage Nigerians to go all in, and be their best in every area of their lives, especially in health and wellness.”
The Festival had an assortment of gears, kits, apparatus and equipment to demonstrate various physical activities. Some of these activities includes the 5 kilometer colour run, soho fitness, jumpump, zumba fitness, strong man challenge and many more.
Amstel Malta has been a major player in the sports industry especially with its support of the Okpekpe road race and the national football teams and with the FitFam Fest, the malt brand is solidifying its support of the active lifestyle.