We ‘ll make UEFA Champions League more delightful for Nigerian fans, says Oriakhi
The announcement was made yesterday during one of the premium viewing experiences hosted at Farm City Lounge, Lekki, Lagos.
The UEFA Champions League is one of the most followed sports competitions in the world with an audience of over one billion people. With the 2018/2019 season approaching the final stage in the next few months, Heineken says it is set to back up its 25-year sponsorship of the prestigious tournament by providing fans with exciting and entertaining ways to enjoy the football matches.
As part of this commitment to providing fans and consumers with the most remarkable and unmissable moments from this year’s Champions League, Heineken has partnered with hundreds of outlets across Nigeria to deliver premium viewing experiences to consumers.
Speaking on the announcement of the UEFA Champions League Trophy Tour, Marketing Director, Nigerian Breweries Plc, Emmanuel Oriakhi said: “The UEFA Champions League is the most coveted trophy in club football competition, and one of the most followed sporting spectacles in the world. Heineken’s rich history with UEFA has brought us some of the most iconic and unmissable moments in the history of football. From the unforgettable volley by Zidane to seal the 2001 Champions League final to the miracle of Athens, where Liverpool overturned a 3-goal deficit.
“These are the moments that make football such a passionate sport and we want to share these moments and experiences with fans across Nigeria. This campaign will see Heineken provide hundreds of experience centers where fans can view the Champions League matches in a premium ambiance that only Heineken can deliver. We also plan to reward lucky fans with opportunities to watch the UEFA Champions League semifinals and finals.”
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