Firms partner to accelerate dairy development in Nigeria
A consortium of four international organisations, namely FrieslandCampina WAMCO, URUS, Barenbrug and Agrifirm, has announced their co-operation as strategic partners to accelerate the Nigerian dairy sector.
How marketing should be in a volatile, uncertain, complex environment – Wulff-Caesar
Marketing Ace, Chris Wulff-Caesar, has called on Nigerian marketers to rise and steer their businesses out of the current storm triggered by the COVID-19 pandemic.
Brand shows mothers’ greatness in campaign
Nigeria’s number one low-cholesterol dairy brand, Three Crowns Milk, a brand of FrieslandCampina WAMCO, is touching the very heart of homes through its new campaign.
FrieslandCampina WAMCO, 2Scale partner on milk production
The Netherlands’ Minister for Foreign Trade and Development Cooperation, H.E. Mrs. Sigrid Kaag has affirmed that given the consistent result FrieslandCampina WAMCO...
FrieslandCampina WAMCO’s profit hits N16.3b despite low consumer spending
FrieslandCampina WAMCO Nigeria Plc has recorded a turnover of N149.2bln signifying a 6% increase over 2017 with N140.1bln; while profit...
Winners emerge in Three Crowns campaign
Three Nigerian mothers have emerged winners at the Three Crowns Mother’s Day celebration, which was tagged ‘African Queen of Hearts’.
Brand kicks off breakfast culture campaign, serves free meal to young people
Peak Milk, Nigeria’s supreme dairy brand, has commenced a crusade on the importance of a healthy breakfast – and why it is the ideal tool enabling your day to start and end well. The campaign is aimed at creating a counterculture through series of experiential and media-led activities, which reinforces the breakfast custom. As a…
Peak begins breakfast culture in key cities across Nigeria
As part of the awareness and build up to 2019 World Milk Day, on June 1, leading dairy brand from the stables of FrieslandCampina WAMCO, Peak Milk, has commenced a campaign on the importance of a healthy breakfast...
Deploying DDP model in dairy production, women empowerment
The prices farmers receive for their unprocessed, unpasteurised milk are largely determined by the forces of supply and demand, and government programmes (where such exist). Faced with few options to control the price for what they produce, farmers are exploring the Dairy Development Programme (DDP) to improve their livelihood and contribute to local milk production.…