Gupshup strengthen portfolio with Knowlarity acquisition
Gupshup, a player in conversational engagement, has announced the acquisition of Knowlarity Communications. Knowlarity is a global leader in cloud communications, offering cloud telephony, contact center automation, AI-powered voice assistants and speech analytics solutions to over 6,000 customers across 65 countries.
The acquisition complements Gupshup’s conversational messaging suite and establishes Gupshup as the leader in voice and video communications as well. Knowlarity operates in the voice-based conversational engagement market, which is poised to transform contact-centers, IVR systems, and smart voice systems, accounting for a total addressable market (TAM) of nearly $18 billion in 2024.
Knowlarity’s revenues grew 50 per cent over the previous year, while international revenues ex-India grew 100 per cent in the same period.
Speaking on the acquisition, Co-founder and Chief Executive Officer, Gupshup, Beerud Sheth, said as business-to-consumer engagement becomes conversational; Gupshup is busy enabling more ways for businesses to deliver rich experiences.
Sheth said with the addition of Knowlarity’s products, businesses will now be able to build seamless conversational experiences across both messaging and voice channels.
Sheth said Knowlarity is the clear market leader in voice – their comprehensive product suite spanning cloud telephony and contact center automation, along with excellent customer traction will further enhance Gupshup’s leadership position. “I am excited to welcome the Knowlarity team to the Gupshup family.”
Chief Executive Officer, Knowlarity, Yatish Mehrotra, said: “We at Knowlarity are excited to be a part of Gupshup. This will lead to richer experiences for our existing and future customers along with product enrichment and significant geographic expansion opportunities. Our customer-centric, innovation-focused cultures are perfectly aligned and we see significant synergies and new products emerging from the combination of two great teams.”