Caritas Comm holds first roundtable, CEO presents new book tomorrow
The event will hold tomorrow at Radisson Blu Hotel, Victoria Island, Lagos at 10am.
The keynote address will be delivered by Vice President, Corporate Communications & CSR, Airtel, Emeka Oparah.
There would also be a panel discussion to explore new themes in reputation management, strategic communications in crisis situations, and the influence of modern technology on reputation management.
This would be moderated by John Ehiguese, President, Public Relations Consultants Association of Nigeria (PRCAN), and it features Yomi Badejo-Okusanya, President of African Public Relations Association (APRA), Tunji Abioye, CEO Fuel Communications, Omobolanle Victor-Laniyan, Head Sustainability, Access Bank Plc and Cherry Eromosele, Group Chief Product and Marketing Officer, Interswitch as panelists.
The event will also serve as a platform for the official unveiling and presentation of the book, Public Relations Thoughts & Deeds, written by Adedayo Ojo, founder and Chief Executive Officer of Caritas Communications. The book will be reviewed by Opeyemi Agbaje, Chief Executive Officer, RTC Advisory Services.
According to Boye Longe, Chief Operating Officer of Caritas Communications, “The art of reputation management has evolved globally, and we deemed it fit to highlight some of the new developments. At Caritas, we are practical about implementing new thinking and the book we are about to present is a bold tool for disseminating some of the innovative ideas which are at the centre of modern reputation management.”
Femi Adesina, Special Adviser on Media & Publicity to President Muhammadu Buhari, will chair the summit.