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Data For Romance: Study Reveals How Users Of Dating Sites Are At Risk

By Odunmorayo Oke

21 March 2024   |   11:34 am

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The digital age has made access to romantic relationships increase online, with dating apps becoming the meeting point. However, a recent study by Incogni, a data security firm, has highlighted a less romantic side of this search. The analysis reveals that users of popular dating apps are potentially compromising their privacy in the pursuit of…

The digital age has made access to romantic relationships increase online, with dating apps becoming the meeting point.

However, a recent study by Incogni, a data security firm, has highlighted a less romantic side of this search.

The analysis reveals that users of popular dating apps are potentially compromising their privacy in the pursuit of romance.

The study examined the data privacy practices of nine leading dating apps, including household names like Facebook Dating, Bumble, and Tinder.

It found that, on average, these platforms collect 20 different data points per user. Facebook Dating tops the list, gathering as many as 37 data points, ranging from contact lists to political beliefs.

While users willingly share personal information to utilize these services, the real concern arises when this data is mishandled.

Incidents of data breaches have been reported, where sensitive user information, including photos, was leaked online. This not only violates user privacy but also raises questions about the security measures employed by these platforms.

The introduction of ID verification by Tinder is a step towards enhancing user safety. However, it also adds another layer of personal data that could be at risk. The study’s findings highlight the need for a delicate balance between user convenience and privacy protection.

As dating apps continue to collect details on people’s sexual orientation, political and religious beliefs, and even race and ethnicity, the implications of data sharing and breaches become increasingly significant.

Bumble’s sharing of purchase history and the location data shared by several apps including Hinge and Plenty of Fish highlight the sensitive nature of the information at stake.

While dating apps have simplified the path to finding love, they have also complicated personal privacy. Some tips to help you stay safe and protect your privacy on these dating apps are;

1. Limit Personal Information: Share only what’s necessary for the app’s functionality.
2. Avoid Linking Social Media: Keep your dating profile separate from other social profiles
3. Use a VPN: This can help protect your data from potential breaches
4. Disable Location Sharing: Keep your location private to avoid tracking.
5. Create a Dedicated Email: Use a separate email address for dating apps.
6. Stay Anonymous: Until you trust the person, keep details like your full name and workplace private.