Africa Magic unveils eight-day events lined up for eighth AMVCA

The Africa Magic, in association with MultiChoice, has announced an eight-day series of events to herald the eighth edition of the Africa Magic Viewers’ Choice Awards (AMVCAs) set to hold on May 14, 2022.

Executive Head, Content and West Africa Channels, MultiChoice Nigeria, Dr. Busola Tejumola, who made the announcement at a press conference yesterday, said that the introduction of the eight-day series of events would reinvent and bring exciting changes to the awards, which had its first edition in 2013.

The eight-day event will commence with an opening night on Saturday, May 7. This will be followed by a first-ever AMVCA runway show in partnership with Bella Naija Style on Sunday, May 8. Monday, May 9 will be MultiChoice Talent Factory Day with movie screenings and panel discussions by students of the MTF academy.

Africa Magic will host industry stakeholders to a special Content Market Day on Tuesday, May 10. This will be followed by a pan-African food festival and cultural day on Wednesday, May 11. A Digital Content Creators’ Day to spotlight the growing popularity of online content creators will hold on Thursday, May 12. There will be a special gala for nominees on Friday, May 13, while the awards night, which will hold on Saturday, May 14, will crown the series of events.

Tejumola also noted that the AMVCA was birthed in line with Africa Magic’s vision of providing entertainment for Africans by Africans, adding that the AMVCA has fostered the development of the African film and television industry since it was introduced.

The nominees for the eighth edition of the Africa Magic Viewers’ Choice Awards will be unveiled on Saturday, March 9 in a special broadcast on all Africa Magic channels on DStv and GOtv from 9:00 p.m. and hosted by Nollywood actors, Adesua Etomi-Wellington and Daniel Etim-Effiong.

For more information, visit www.africamagic.tv/AMVCA and follow all official handles of Africa Magic on Facebook and Instagram.