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Firm holds fitness party, commits to healthy lifestyle

A digital brand, Verve, has successfully concluded the seventh edition of VerveLife, Africa’s largest fitness party, re-affirming its commitment to fostering a healthy lifestyle among Africans.

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A digital brand, Verve, has successfully concluded the seventh edition of VerveLife, Africa’s largest fitness party, re-affirming its commitment to fostering a healthy lifestyle among Africans.

The grand finale, which held at Landmark Event Centre in Victoria Island, Lagos, recently, attracted thousands of fitness enthusiasts from across Africa and beyond.
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This year’s VerveLife 7.0 continued to build on Verve’s mission to create a fitness-conscious culture across Africa. The event provided a vibrant platform for fitness enthusiasts, wellness experts, and community members to unite in a shared commitment to healthy living.

Group Chief Executive Officer (GCEO), Interswitch, Mitchell Elegbe, who spoke on VerveLife’s mission and the platform’s remarkable growth, said: “Seven years ago, we launched VerveLife to connect with Nigerians through fitness, a passion we saw resonate with people across the country.

With each year, VerveLife has grown in scale and attendance, demonstrating a shared desire for spaces where people can come together to exercise, build resilience, and celebrate wellness. This year’s event emphasised the strength and community that wellness fosters, especially during challenging times.

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Together, we will emerge stronger.”

The event concluded with a thrilling electrifying after party as Afrobeats star, 9ice, energised the crowd with his popular hits.

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The event also witnessed performances from Alternate Sound, one of Nigeria’s top live bands, along with appearances by notable celebrities like DO2DTUN, KieKie, Tobi Bakare, Waje and performances by DJ Tobi Peter, DJ Xray, Maze x Mxtreme, and DJ Tgarbs, delivering a memorable end to VerveLife 7.0.
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