How we’re using innovative infrastructure to drive economic growth in Africa – Ogunde Toluwase


Founder of Rootshive, Ogunde Toluwase Michael said they are using innovative infrastructure to drive economic growth in Africa.
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Founded on August 29, 2022, Micheal said Rootshive leverages cutting-edge AI technology to drive unparalleled efficiency, profitability, and innovation.

Micheal, who founded Rootshive, is a luminary in the fintech realm, combining profound industry insight with technical prowess and a strategic mindset. Their mission is clear: catalyze digital transformation within Africa’s dynamic SME ecosystem.

“Rootshive is more than a platform; it’s a game-changer,” Micheal said. “Our infrastructure streamlines transactions, offers critical insights, and scales operations, empowering businesses with enhanced profitability, decision-making, and rapid responses to challenges.”
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He said Rootshive’s offerings extend across mobile applications (available on Android and iOS), a user-friendly website, and developer-friendly APIs. This ensures seamless access for a diverse range of users, from nano businesses to large enterprises.

He explained that what sets Rootshive apart is its all-encompassing infrastructure. It simplifies transactions, delivers valuable insights, and scales processes while enhancing profit, decision-making, response time, payment efficiency, credit access, and digital commerce opportunities. The company’s strong focus on KPIs, fraud monitoring, cost savings, and operational excellence solidifies its position as an unmatched solution in the market.

Michael noted that as the company emerges from private beta, an ambitious top-of-mind awareness campaign is set to raise its profile. Rootshive’s target audience spans nano businesses, mSMEs, SMEs, and Enterprises, reflecting its commitment to inclusivity.
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He said Rootshive’s team comprises visionaries, culture-shaping strategists, and result-driven individuals. Together, they are building an infrastructure that empowers Nigerians and Africans by streamlining business operations, facilitating quicker decision-making, and expediting payments.

“Our aim is to make high-tech solutions accessible and transformative for businesses across Africa. We recognize the challenges faced by startups, and we’re committed to overcoming these barriers,” Michael said.

Looking ahead, he sakd Rootshive envisions a future where cost-effective AI solutions fundamentally reshape the African business landscape. The company’s expansion plans are underpinned by the potential of the Nigerian and regional markets, offering a transformative force for businesses in the continent.
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