Proper Nutrition Is Critical To Children Reaching Full Potential – Gillet

L-R: Linda Ejiofor-Suleiman, Cowbepedia Quiz Show Host; Francois Gillet, Managing Director, Promasidor Nigeria Ltd, Peace Adewole, Winner, Students’ Junior Category, Cowbellpedia 2025 Competition; Adebola Williams, Marketing Director, Promasidor Nigeria Ltd; Kenechukwu Azuike, Students’ Senior Category, Cowbellpedia 2025 Competition; Nordine Meguini, Commercial Director, Promasidor Nigeria Ltd and Quiz Master, Ebuka Obi-Uchendu at the Cowbellpedia 2025 themed, Mega Minds, Prizegiving Awards Ceremony in Lagos recently.

THERE is a strong link between nutrition and education, as proper nutrition is critical to helping children reach their full potential because nutrition provides the nourishment needed to learn, grow, and thrive.

Speaking at a programme to mark the International Day of Education, The Chief Executive Officer, Promasidor Nigeria, Francois Gillet, stated that the company’s belief that improved nutrition directly contributes to better educational outcomes and long-term societal growth defines the quality of its products.

Gillet, therefore, reinstated its company’s commitment to promoting education and child nutrition in the country through various initiatives.

He affirmed that the company’s dairy products are fortified with key nutrients, including calcium, vitamins, and essential minerals, which are vital for bone development, cognitive function, and overall well-being.

The company has been enhancing educational quality in schools across the country through its high-quality nutritional products and initiatives. Through the ‘Ikun Milk Day’ programme, it has also provided its dairy products that contain essential nutrients to students.

For nearly a decade, Promasidor has empowered secondary school students nationwide through its flagship career guidance programme, “Harness Your Dream.”

The initiative targets Junior Secondary School 3 (JSS 3) students at a critical stage when career-defining academic decisions are made, equipping young Nigerians with the knowledge needed to pursue sustainable, fulfilling career paths.

This stems from the company’s over two decades of mathematics subject development through its programme ‘Cowbellpedia TV Quiz Show.’

Cowbellpedia,’ themed ‘Mega Minds’ in 2025 has recently been made more comprehensive to cover subjects, such as Science, Technology, Engineering, Mathematics (STEM); to reflect the broader areas of interest for students, with a bigger prize offering of up to ₦100 million, including cash rewards, laptops, other learning equipment, and products.

The top winners were also offered an all-expense paid educational excursion to South Africa.

Promasidor Nigeria, with a portfolio of unique brands that include Cowbell, Loya Milk, Miksi, Top Tea, Onga Seasoning, Twisco, and Kremela, is committed to connecting with consumers through worthy initiatives.

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