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GOtv introduces GOtv Lite, new brand identity

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L-R: Martin Mabutho, General Manager, Marketing and Sales, MultiChoice Nigeria; Akinola Salu, General Manager, GOtv and Efe Obiomah, Public Relations Manager, GOtv during the Press Conference on the launch of GOtv Lite aka Small Pepper held at The Regent Hotel, 25, Joel Ogunnaike Street, GRA, Ikeja, Lagos today Tuesday 23rd of August, 2016

L-R: Martin Mabutho, General Manager, Marketing and Sales, MultiChoice Nigeria; Akinola Salu, General Manager, GOtv and Efe Obiomah, Public Relations Manager, GOtv during the Press Conference on the launch of GOtv Lite aka Small Pepper held at The Regent Hotel, 25, Joel Ogunnaike Street, GRA, Ikeja, Lagos.

GOtv has unveiled a new package called GOtv Lite to offer subscribers the best in entertainment.

The new package of the digital terrestrial pay-TV brand is more vibrant and captures various emotions.

Tagged, Small Pepper, it offers over 20 international and local channels, aside giving customers the flexibility to choose one of three payment options; N400 monthly, N1050 quarterly and N3100 for a year.

GOtv Lite is only available to existing subscribers and aims at enabling more TV households access digital television at an affordable price.

The new package includes, Afro Music Pop, Al Jazeera, e.TV, FAITH, Islam channel, JimJam, AIT, LTV, MITV, ONTV Max, TVC Entertainment, TVC News Nigeria, Channels, Trybe TV, STV, Wazobia TV, Galaxy TV and NTAi. Subscribers would also be able to access two audio channels namely; Naija FM and Wazobia FM.

John Ugbe, managing director, MultiChoice Nigeria, said: “As a customer-focused organisation, we understand that subscribers’ needs are not all the same, and their economy also differ, as such we have introduced GOtv Lite to cater for the down market. Subscribers can now pay less to enjoy more.”

The company is also rebranding it looks as it celebrates five years of enabling many households join in the digital television revolution.


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