Expectations as NET Honours People’s Choice Awards holds today

The fourth edition of the NET Honours People’s Choice Awards, an audience data based media awards, is set to today.

NET Honours, a property of marketing, media and technology company, ID Africa, is an annual recognition of top performers in the entertainment industry and public sector, based on audience data from ID Africa’s network of media channels.

It focuses on recognising achievers in entertainment and related industries through a thorough analysis of global audience search, interaction and trends on ID Africa’s media channels.

Built upon audience engagement from a database of over eight million users, who interacted with Netng, Neusroom, Orin and 234Star content across websites, social media and email newsletter channels between April 2019 and March 2020, the award celebrates musicians, actors, comedians and public personalities, who rank high in consumers’ list of most interesting topics for the year under review.

The fourth edition of the award, which is set to hold as a virtual event, sees celebrities and public figures of interest in Nigeria feature prominently across 20 categories, such as Most Popular Male Musician, Most Popular Female Musician, Most Popular Actress, Most Popular Actor, Most Popular Couple, and many more.

ID Africa CEO, Femi Falodun, said “NET Honours is a one-of-its-kind platform where we recognize and celebrate some of Nigerians’ favourite celebrities and public figures, strictly based on data and insights from our network of media platforms and social channels. Over 90 per cent of the audience on our media properties, Netng, Neusroom, 234Star and Orin, are Nigerians below the age of 40. This means that NET Honours as a platform provides useful insights into the people, events and pop culture interests that greatly appeal to Nigeria’s digital natives and entertainment content consumers.”

Celebrities and public figures such as Davido, Wizkid, President Muhammadu Buhari, Juliet Ibrahim, Alibaba, Tobi Bakre and several others have won awards in previous editions of the event.

Nominated in the Most Searched Musician (Male) category are Burna Boy, Zlatan, Davido, Naira Marley and Rema, while the Most Searched Musician (Female) category has Tiwa Savage, Teni, Simi, Yemi Alade and Omawumi as nominees.

In the Most Popular Musician (Male), 2Baba, Burna Boy, Davido, Olamide and Wizkid will do battle, while Most Popular Musician (Female) category has Niniola, Simi, Teni, Tiwa Savage and Yemi Alade.

For the Most Popular Actor, Jim Iyke, Odunlade Adekola, RMD, Timini Egbuson and Yul Edochie are nominees, while the female category has Funke Akindele, Mercy Johnson, Regina Daniels, Tonto Dike, Toyin Abraham. Most Searched Actor category has Femi Adebayo, Odunlade Adekola, Ali Nuhu
Osita Iheme and Jim Iyke, while Most Searched Actress category has Genevieve Nnaji, Tonto Dike, Ini Edo, Regina Daniels and Hadiza Gabon.