Sarah Akpe is building a culture of data governance across global brands

Experts in data governance have become indispensable across various industries, including finance, manufacturing, healthcare, and technology. Their expertise enhances strategy, operational efficiency, and drives innovation. As organizations increasingly rely on data to inform their strategies, the role of data professionals has evolved into a cornerstone of success. These experts are tasked with ensuring that data is accurate, accessible, and secure, which is critical for maintaining trust and compliance in an age where data breaches and unauthorized access can have dire consequences.

Key roles of data experts encompass a wide range of responsibilities, including data analysis, data quality management, compliance with regulations, and the development of data policies. They are responsible for creating frameworks that govern data usage, ensuring that organizations can leverage their data assets while minimizing risks. Data governance experts, in particular, serve as the gatekeepers of this vital resource, leading data strategy and security initiatives. They establish protocols for data management, oversee data lifecycle processes, and ensure that data is used ethically and responsibly.

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Among these renowned experts is Sarah Akpe, a prominent figure in the field of data governance. Currently serving as the Assistant Vice President of Transformation Strategy Program Communications, and Data Governance Senior Analyst at Citi London, Sarah plays a pivotal role in shaping the bank’s data governance strategies. Citi, a leading global bank, is known for its commitment to innovation and customer service, operating in over 100 countries and providing a wide range of financial services. In her role, Sarah leads the development and execution of data governance strategies that ensure data integrity and security through effective communication transformation and change management processes.

As a thought leader in data governance and communication systems, Sarah emphasizes the importance of aligning data strategies with organizational goals. She believes that effective communication is essential for fostering a culture of data governance.

“Data governance is not just about compliance; it’s about creating a culture where data is valued and treated as a strategic asset. Organizations need to invest in training and communication to ensure that everyone understands their role in data stewardship,” she asserts. This perspective highlights her commitment to managing data and empowering others within the organization to take ownership of data governance.

Sarah’s career trajectory reflects her dedication to the field of data governance and data distribution. Before her current role at Citi, she served as a Data Communications Executive at the National Social Safety Nets Coordinating Office (NASSCO), an agency established by the Nigerian Government in partnership with the World Bank. In this capacity, she evaluated analytics data regularly to refine communication strategies, defined automation processes and implemented initiatives based on audience engagement patterns.

Her ability to manage digital communication channels, including e-bulletins and social media, allowed her to engage effectively with stakeholders and promote the agency’s mission.

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Her professional journey also includes significant roles such as Business Communications Officer at Cardano/GuarantCo in London, and positions at Deloitte and KPMG as an Engagement Support Analyst. Each of these roles has contributed to her comprehensive understanding of data governance and communication strategies, equipping her with the skills necessary to help forward-thinking companies to develop data strategies and achieve their set goals.

Over the years, Sarah has adopted various data governance strategies and distribution channel approaches that have proven effective in her work. She emphasizes the importance of establishing clear data ownership and accountability within organizations.

Defining roles and responsibilities ensures that data governance is not siloed but integrated into the fabric of the organization. Additionally, Sarah advocates for the use of advanced analytics to drive decision-making, enabling organizations to respond swiftly to market changes and customer needs.

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As a member of the Data Management Association, UK (DAMA), and Women in Banking & Finance (WIBF), Sarah showcases her commitment to professional development and networking within the data governance community. These affiliations have enhanced her knowledge and allowed her to contribute to discussions on best practices and emerging trends in data management.

In her advice to global brands on data governance, Sarah Akpe stresses the critical role of artificial intelligence (AI) to remain competitive. “AI has the potential to revolutionize data governance by automating processes and providing deeper insights. However, it is essential that organizations prioritize the ethical use of AI to ensure that data is handled responsibly and transparently,” she states.

This perspective highlights the dual responsibility of leveraging AI for efficiency while maintaining ethical standards in data governance. As organizations continue to deal with the challenges of data management, Sarah Akpe’s perspectives provide valuable guidance for driving a culture of data governance that safeguards data and enhances its value for strategic development.