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Procter and Gamble partners WeConnect to empower women


Some of the participants PHOTO: Olori Supergal

Procter and Gamble (P&G), a leading FMCG company in Nigeria, has further shown its commitment to gender equality and supplier diversity through its partnership with WeConnect International in Nigeria to introduce the Women’s Business Development Program.

According to a report by McKinsey’s in 2016, if women were allowed to equally participate in the economy, they could add as much as $28 trillion or 26 per cent to the annual global GDP in 2025.

Keying into this recently, over 50 Women Owned Business Entrepreneurs (WBEs) located in Ibadan, Oyo State, took part in a training organised by P&G in collaboration with WeConnect, which held at the company.

The programme was designed to improve the entrepreneurial potentials of the women and also expand the supplier development programmes beyond the walls of the company to women entrepreneurs through connections and trainings.

The company’s Ibadan Plant Manager, Peter Orji, said P&G was renowned for women empowerment and as an extension, the organisation decided to partner with WeConnect in order to empower women entrepreneurs.

According to him, “P&G is committed to advancing and supporting the growth of Nigerian small, medium scale enterprises owned by women and improve their management and operational skills. Women need to be up-skilled alongside their male contemporaries in thriving economic climes in order to actively contribute to the growth of the nation at large.”

The women were trained on Entrepreneurship and Strategy Development, Human Resource Development, Assessing Finance and Visibility for Personal and Corporate Branding using Digital Media and Tools.

A participant, Femi Olayebi, appreciated P&G and WeConnect for prioritizing women and creating diverse opportunities to empower them. She stated that “many organizations do not give women enough support but partnerships like these have equipped me to positively contribute to the family and to the nation at large.”

P&G is one of the global advocates of women empowerment. Currently there is a global campaign led by the organization tagged ‘We See Equal’ which is a celebration of women and gender equality. This initiative will empower millions of women and create global pride in women breaking the glass ceiling and help shape the societal perception of women in business and in general.

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