Ibiloye Fehintoluwa on innovation, integrity, and leading multi-billion dollar transaction

Navigating the world of high-stakes finance requires a rare combination of expertise, resilience, and vision. Ibiloye Fehintoluwa Ruth has proven time and again that she possesses all three. With a career spanning major financial projects, including Africa’s second-longest bridge and groundbreaking corporate bonds, she has redefined strategic financial advisory in West Africa and beyond. In this exclusive interview, she shares her journey, challenges, and the innovative strategies that have set her apart in the global financial industry.

Can you share with us how your passion for finance developed and the key experiences that inspired you to pursue a career in financial advisory?
My passion for finance began from childhood, heavily influenced by my dad who is a Chartered Accountant. However, during my university years I realized how powerful financial decisions could shape businesses and economies. One key experience was my early exposure to corporate finance while working on a project that helped a local business in Lagos secure funding for expansion. It was fulfilling to see how strategic financial planning could transform a company’s future, and I knew then that I wanted to make a bigger impact in this space.

Having worked on projects valued at over $20 billion, what do you think sets your approach apart in managing complex financial transactions?
I approach each transaction with a balance of precision and creativity. It’s not just about crunching numbers—it’s about understanding the story behind the deal, identifying risks early, and crafting tailored strategies that deliver value for all stakeholders. My ability to simplify complexity and build trust with clients sets me apart.

What is the most challenging aspect of providing strategic financial advisory to institutional investment and private equity clients, and how do you navigate these challenges?
The biggest challenge is managing competing priorities—clients want both speed and accuracy. To navigate this, I prioritize clear communication and a methodical approach to problem-solving. I ensure clients understand trade-offs and always focus on delivering quality insights within the required timeframe.

Leading the issuance of West Africa’s first corporate bond for Transport Services Limited was a landmark achievement. What were the biggest hurdles you faced during this project, and how did you overcome them?
One major hurdle was navigating the complex regulatory environment. It required extensive stakeholder engagement and patience to align all parties. This was particularly complex as it was in the middle of the Covid-19 pandemic. Another challenge was building investor confidence, which we addressed by emphasizing the company’s growth potential and commitment to transparency. Collaboration, creativity and persistence were key to overcoming these obstacles.

In your opinion, what role do private companies and innovative financial solutions play in driving economic growth across Africa?
Private companies are at the heart of Africa’s economic transformation. They create jobs, drive innovation, and attract foreign investment. Innovative financial solutions like corporate bonds and blended finance unlock new funding opportunities, enabling these companies to scale and contribute more significantly to economic growth.

How do you adapt financial strategies for different markets, especially when working on large-scale projects across various regions?
I start by understanding the local context—economic conditions, regulatory frameworks, and cultural nuances. From there, I tailor strategies to fit the specific market while leveraging global best practices. Flexibility and strong local partnerships are crucial for success.

Having worked on groundbreaking projects like Africa’s second-longest bridge and the world’s largest single-train refinery, how do you approach balancing financial viability with long-term impact?
For me, it’s about aligning financial goals with societal needs. I work closely with stakeholders to ensure projects are not only profitable but also sustainable and impactful. It’s about finding that sweet spot where financial viability supports long-term development.

With numerous accolades, including the ACCA Africa Young CFO Award and the Lemuel Lewis Award for Global Leadership, how do you feel these achievements have shaped your career trajectory?
These accolades remind me of the impact of hard work and resilience. They’ve opened doors to new opportunities, broadened my network, and motivated me to mentor others. More than anything, they reaffirm my commitment to excellence in financial advisory.

Do you feel fulfilled in all your endeavors?
Yes, I feel fulfilled knowing that my work creates real value for businesses and communities. However, I’m always striving for growth and new challenges—I believe there’s always more to achieve.

Who or what has been the greatest influence on your journey as a financial professional, and how do you mentor the next generation of finance leaders?
My parents have been my greatest influence—they taught me the value of integrity and hard work. For mentoring, I focus on sharing practical advice, encouraging innovation, and emphasizing the importance of lifelong learning.

As one of West Africa’s foremost financial advisors, what challenges have you encountered as a woman in finance, and how have you addressed them?
One challenge has been breaking through stereotypes in a male-dominated industry. I’ve addressed this by consistently delivering results and building a strong professional network. Confidence and resilience have been my greatest allies.

What opportunities do you see for African economies in leveraging innovative financial tools to compete on a global scale?
Africa has a tremendous opportunity to harness tools like fintech, green finance, and blended finance. These tools can attract international investment, increase financial inclusion, and support infrastructure development—key drivers of global competitiveness.

How did your MBA from the University of Virginia and your ACCA and ICAN qualifications prepare you for the challenges of leading large-scale financial projects?
The MBA sharpened my strategic thinking and leadership skills, while ACCA and ICAN provided a solid technical foundation. Together, they’ve equipped me to tackle complex challenges with confidence and precision.

You’ve emphasized the importance of innovation in your work. Could you provide an example of a unique or creative financial strategy you implemented that had a significant impact?
One example was introducing a blended finance structure for a transportation company, combining debt and equity to optimize funding costs. It had never been done before, but I was convinced that there had to be an alternative to the traditional lending structure from banks. This strategy reduced financial risks and attracted diverse investors, enabling the company to scale faster. It also went on to be a framework for other companies in the industry to leverage in their financing structure

Your professional philosophy focuses on innovation, integrity, and empowerment. How do you balance these values in high-stakes financial transactions?
I stay true to my principles by prioritizing transparency, fostering collaboration, and always seeking creative solutions. These values guide every decision I make, even under pressure.

How do you relax and rejuvenate?
I enjoy reading, hiking, and spending time with family and friends. They help me recharge and stay grounded.

What’s your favorite holiday location and why?
I love Cape Town for its stunning landscapes and rich culture. It’s the perfect mix of relaxation and adventure.

As you continue to break barriers in the global financial landscape, what are your aspirations for the next phase of your career and your contributions to the finance industry?
I aspire to lead innovative financial projects that drive sustainable growth in other markets. I am joining McKinsey & Co in Washington DC and I’ll be specializing in their private capital and private investments practice. There, I’ll be supporting private equity firms and strategic institutional investors as they navigate mergers and acquisitions and other investment decisions. Through this role, I’ll be using my expertise to protect the capital of U.S. investors and preserve the integrity of the U.S. capital markets. I also want to mentor the next generation of finance leaders, fostering a culture of excellence and innovation.