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African musicians gain new ally in UR-PR’s marketing platform

By Guardian Nigeria
02 September 2024   |   3:07 am
African musicians now have a powerful new ally in their quest for global recognition with the launch of UR-PR’s innovative promotion platform. Designed to meet the unique needs of African artists, the platform offers a comprehensive suite of tools that make it easier to manage and execute effective PR campaigns. In a competitive industry, having…

African musicians now have a powerful new ally in their quest for global recognition with the launch of UR-PR’s innovative promotion platform. Designed to meet the unique needs of African artists, the platform offers a comprehensive suite of tools that make it easier to manage and execute effective PR campaigns.

In a competitive industry, having the right support can make all the difference. UR-PR’s platform provides that support by connecting musicians with top media outlets and simplifying the promotional process.

Whether an artist is looking to break into new markets or strengthen their presence locally, UR-PR offers the tools needed to succeed.

“We set out to develop a solution that simplifies the work for publicists and labels, enabling them to deliver outstanding results for their clients,” says Godwin Mitchual, co-founder of UR-PR’s parent company, Unorthodox Media. “Our platform offers all the tools they need to efficiently manage campaigns in one centralized location.”

For publicists and labels, UR-PR’s platform is equally valuable, offering a centralised dashboard to manage multiple campaigns efficiently. The ability to track progress in real-time and adjust strategies as needed ensures that every promotional effort is optimized for success.

“This platform is a game-changer for African musicians,” says Philip Edusei, co-founder of UR-PR. “We’ve designed it to empower artists by giving them the tools to take charge of their promotion and reach new audiences without the usual barriers.”

With UR-PR by their side, African musicians can focus on their art, confident that their promotional needs are in good hands.

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