Oluwabusola takes project management with fashion design to new heights

In the world of fashion, creativity often takes center stage. However, behind every successful fashion project lies a carefully crafted strategy, meticulous planning, and a deep understanding of both time and resources. Meet Oluwabusola Olagunju, a recent graduate of Northeastern University’s Roux Institute, with a degree in Project Management. Olagunju is not just a project management professional; she is also a fashion designer who seamlessly integrates the precision of project management with the creativity of fashion to bring innovative and sustainable designs to life.

As an immigrant from Nigeria, Olagunju’s journey in fashion began in an unexpected way. “My mother, rather than allowing me to wear my older sister’s hand-me-downs, encouraged me to make my own clothes,” she recalls. This simple push sparked a powerful passion within her. Armed with creativity, a love for art, and a drive to create, Olagunju mastered fashion design independently.

Recently, she had the opportunity to showcase her dual expertise by participating in two runway shows organized by the Maine State Music Theater and the Maine Craft Association. These events were not only a platform to display her designs but also a chance to support causes close to her heart—raising $3,000 to assist underrepresented individuals in pursuing apprenticeships, exhibitions, and workshops in the fashion industry.

“While many view fashion design as purely creative, behind the scenes, it involves a tremendous amount of coordination, planning, and organization,” Olagunju explains. As a project manager, she has learned how to tackle common challenges like tight deadlines, budgeting constraints, and resource allocation while ensuring that the final product is not only beautiful but also of the highest quality. During the planning for her recent runway shows, her project management skills played a crucial role. Coordinating with stakeholders and managing multiple timelines required a structured approach. By applying project management principles, she was able to streamline processes, avoid delays, and stay within budget, all while allowing creativity to flourish.

The two runway shows Olagunju participated in were not just about fashion; they were about giving back to the community. These events raised awareness for custom craft artists across the United States and helped support individuals from underrepresented backgrounds who are interested in pursuing careers in crafts and fashion. The $3,000 raised from these shows will go directly toward apprenticeship programs, excellence exhibitions, and workshops for aspiring designers and craftspeople.

“Through this initiative, I have come to realize that fashion is a powerful tool for change,” Olagunju says. Her work is not just about creating beautiful garments—it is about creating opportunities and supporting others in achieving their dreams. By using fashion as a platform to empower, she is fulfilling her mission of fostering creativity and inclusivity in the industry.
Sustainability is a growing concern in the fashion industry, and for Olagunju, it is a core part of her design philosophy. “The fast fashion industry has long been criticized for its environmental impact, from excessive waste to unethical production practices,” she notes.

Olagunju believes that fashion should not only be beautiful but also responsible. In her projects, she makes a conscious effort to source eco-friendly materials, minimize waste, and promote slow fashion. By designing custom-made garments, she encourages clients to invest in pieces that are timeless and personal, rather than fast, disposable fashion.

Her project management background allows her to implement sustainable practices throughout the entire supply chain—optimizing processes, reducing waste, and ensuring that each step of production is aligned with sustainability goals. “One of the most valuable lessons I’ve learned in my journey is the importance of balance,” she reflects. “Creativity thrives when supported by structure, and project management ensures that ideas can be brought to life in a way that is efficient and impactful.”

Through her experiences in fashion design and management, Olagunju has gained an understanding of how to merge these worlds—delivering innovative, high-quality designs while meeting deadlines and staying within budget. Looking ahead, her vision for the future is clear. She aims to continue bridging the gap between creativity, affordability, and strategy, fostering sustainable practices in the fashion industry, and supporting underrepresented designers.

“Fashion is evolving rapidly, and with the rise of technology and sustainability initiatives, project management will be an essential tool in navigating these changes,” Olagunju asserts. She is excited to be part of this evolution and to lead projects that push boundaries and inspire new ways of thinking about fashion. “I remain committed to my mission: to empower others through fashion, to champion sustainability, and to create a fashion industry where inclusivity and creativity thrive,” she says. Whether on the runway, in the studio, or behind the scenes, Olagunju is driven by the belief that through collaboration and innovation, remarkable things can be achieved.

If you are as passionate about fashion, sustainability, and inclusivity as Olagunju, she invites you to follow her journey. “Together, we can make high fashion accessible, one project at a time,” she concludes.