Style Magnate represents more than entertainment- Omolade

Executive producer, Style Magnate, Abisola Omolade has said that Style Magnate is more than a platform for entertainment but a platform for cultural expression and artistic empowerment.

Style Magnate, a groundbreaking fashion reality series on Showmax has not only revolutionized the genre but has also created a cultural phenomenon that celebrates African creativity.

The 2024 AMVCA’s Best Production Designer award winner has brought her decade of experience and artistic vision to bear on what many are calling Africa’s most ambitious television production to date.

The show’s innovative format, which showcases emerging fashion designers while celebrating African heritage, bears all the hallmarks of Omolade’s distinctive creative approach.

Her journey to this pinnacle of success reads like a masterclass in television production excellence.

Prior to Style Magnate, Omolade established herself as a force in Nigerian entertainment through her work on critically acclaimed Netflix productions including “King of Boys,” “Blood Sisters,” and Orah. Her production design expertise reached new heights with the globally recognised Hilda Baci Cookathon, demonstrating her ability to orchestrate complex, large-scale events that capture international attention.

As showrunner for “Style Magnate,” Omolade’s responsibilities extend far beyond traditional production roles.

Omolade oversees every aspect of the show’s creation, from creative direction to talent development. Sources close to the production reveal that her hands-on approach and attention to detail have been crucial in maintaining the show’s high production values and cultural authenticity.

The partnership with headline sponsor Mainstone Construction exemplifies Omolade’s strategic acumen. By securing robust financial backing, she has ensured that the show’s production quality rivals international standards while maintaining its distinctly African character.

“What Abisola has achieved with ‘Style Magnate’ is unprecedented,” notes a senior television executive who spoke on condition of anonymity. “She’s created a show that not only entertains but also serves as a launching pad for African creative talent on the global stage.”

Omolade’s impact extends beyond the immediate success of Style Magnate. Industry observers point to her work as setting new benchmarks for African television production. Her emphasis on high production values, combined with authentic storytelling, has created a template for future productions aiming to reach international audiences while maintaining cultural relevance.

As “Style Magnate” continues to gain acclaim, Omolade’s vision for African television’s future becomes increasingly clear. Her work demonstrates that African productions can compete on the global stage while celebrating and promoting local talent and culture.

With several high-profile projects in development, Omolade’s influence on African television shows no signs of waning. Her success with “Style Magnate” has opened new possibilities for African content creators and established a standard of excellence that will influence the industry for years to come.

In an industry often dominated by international formats, Abisola Omolade has proven that African television can chart its own course while achieving international recognition. Through “Style Magnate,” she has not only showcased African fashion talent but has also demonstrated the boundless potential of African television production.