Furniture in Fashion could join ranks of top UK furniture brands
Artists in the United Kingdom (UK) are renowned worldwide for crafting woodwork with unique designs and impeccable quality. Today, these artists are well-known for creating furniture in any style imaginable, from ultra-modern to heirloom-quality antiques. They sometimes combine various materials, such as glass, marble, and high gloss, with traditional woods, such as oak and mahogany, to create one-of-a-kind pieces that will last generations.
According to industry watchers, a newcomer is rapidly rising to the ranks of the UK’s top retailers. Producing modern and contemporary furniture in a variety of styles and designs since 2007, Furniture in Fashion (FiF) has steadily established itself as one of the most well-known and respected brands.
UK furniture industry trends
The UK home decor market is projected to reach $25.42 billion by 2027, expanding at a CAGR of 4.18% between 2022 and 2027. In addition, consumer spending on furniture increased by 3.2% in 2018, according to the Office of National Statistics. Rising disposable incomes, increasing consumer confidence, and competitive pricing are all contributing factors. Furthermore, the growing trend of people investing in home renovations and improvements has increased demand for home furnishings.
The online furniture market is also gaining traction in the UK, owing to increased internet and mobile phone use. According to a British Retail Consortium report, online furniture sales in the country have increased by 13.7% since 2018. With more and more people buying things online, the market for furniture purchased online will only expand.
A rising star in the furniture sector
One of the largest UK online furniture retailers, FiF, was founded by Asad Shamim in 2007. Customers can choose from a wide range of modern and contemporary furniture designed for homes and offices. Its large warehouse and showroom, housing over 60,000 square feet of living, dining, bedroom, office, hallway, and bathroom furnishings, can be found in Farnworth, Bolton.
“The company’s mission is to improve customers’ lives by providing the best furniture products possible, even if it’s as simple as a chest of drawers,” says Shamim. FIF’s lifetime guarantee is a testament to its mission of using only top-quality materials and exceptional quality for each piece of furniture.
Moreover, FiF designs and manufactures a significant portion of its collections in-house and has an excellent supply and distribution chain, which allows it to offer lower prices than competitors. FiF guarantees to match prices and offers free shipping, assembly, and returns to give customers the best deal possible.
Employees at the company are experts in their fields, capable of delivering on time and providing positive customer experiences. Their commitment to excellence and customer-first attitude make FiF a standout in the furniture industry.
Standing out in the furniture industry
Furniture in Fashion is an excellent example of how good leadership and superior products can propel any small business to prominence. The company’s dedication to quality and creativity has allowed it to compete successfully with industry leaders in the furniture industry. FiF has joined the ranks of the leading UK furniture brands due to its impressive growth and success.

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