The Lagos State Signage and Advertisement Agency (LASAA) has launched the 2024 Mobile Advert Permit, new website and revamped Logo in Lagos.
The strategic move underscores LASAA’s commitment to staying at the forefront of technology, enhancing user experience, and maintaining relevance in the dynamic landscape of outdoor advertising regulation.
Speaking at the launch, MD/CEO of LASAA, Fatiu Akiolu, noted the Mobile Advert Permit, a QR code secured by encryption, is set to revolutionise the registration process for branded vehicles in the state.
This code, he disclosed, contains brand type, number plate, and permit year, which ensures authenticity and compliance.
He added that verification is streamlined through LASAA’s customized QR code scanner, available both online and offline.
According to him, “today marks a significant leap forward for LASAA. The Mobile Advert Permit, our new website, and refreshed logo are integral to our commitment to efficiency, innovation, and maintaining the highest standards in outdoor advertising regulation.”
To further facilitate ease of doing business, Akiolu noted LASAA has decentralised the registration process, adding that clients can now register their branded vehicles conveniently at any LASAA branch office across the state or online using the SAuto platform, bringing the service closer to their homes and offices.
“Today’s launch renders all existing branded vehicle permits obsolete, prompting clients, both prospective and existing, to commence immediate registration and permit renewal for the new year.
“LASAA emphasises strict compliance to avoid potential vehicle impoundment, with enforcement teams deployed across Lagos for comprehensive coverage,” he stated.
Specifically, he said in tandem with the Mobile Advert Permit, LASAA introduces a technologically advanced website designed to elevate user experience, streamline navigation, and simplify interface interaction.
