Women groups benefit from three crowns empowerment Fora
In the South-East of Nigeria, the annual ‘August Meeting’ is a major homecoming for women living in towns and cities across the world with a view to discussing socio-economic and cultural initiatives relevant to their respective communities.
In line with its tradition, Three Crowns Milk once again engaged with various women groups in the region to amplify entrepreneurship and community development.
In line with its positioning to give care to mothers and by extension their families, Three Crowns Milk renewed its commitment to support empowerment initiatives for Nigerian women at the annual homecoming and gathering of women across different communities in the South-East through the ‘Three Crowns Women Fora’ – an initiative aimed at empowering women to maintain heart-friendly habits and raise healthy and happy families.
Held across the South-East states between August 12 and September 3, 2022, the meetings were fun-filled and featured rewarding activities. In attendance were notable women in the region including veteran actress, Ngozi Ezeonu.
Speaking at the Fora, Three Crowns Brand Manager, Victor Adeniran, said that the ‘August Meeting’ was what women in every south-eastern community anticipate yearly, adding that as a brand that recognises every mum as ‘the heart of the home’, Three Crowns Milk will continue to ensure they get all the recognition, nourishment and care that they deserve.
He said: “Mums wear many crowns as they multitask and morph into different critical roles while running their homes to ensure that their families are well nourished and healthy. Three Crowns milk therefore ensures that even when mums’ needs are understated sometimes, they are also taken care of.
“We have identified the ‘August Meeting’ as one of the many engagement platforms to reach our target audience to inform them of the benefits of healthy consumption of Three Crowns milk. Specifically, Three Crowns milk has been adding colour, excitement, thrills and frills to ‘August Meeting’ since 2018 and this has provided a solid foundation for us to not only connect with women but also penetrate rural markets.”
One of the attendees, Mrs. Onyibe Elizabeth Chisom, applauded the brand’s commitment to showing care for mothers.
Her words: “I am glad to have been a part of this year’s Three Crowns August meeting, and I’m grateful to Three Crowns milk for always recognising and rewarding we mothers through various initiatives that the brand has put in place.”
Get the latest news delivered straight to your inbox every day of the week. Stay informed with the Guardian’s leading coverage of Nigerian and world news, business, technology and sports.