Banky W is Uber Nigeria brand ambassador for 2018
The musician, artiste and entrepreneur was unveiled to select members of the public and media at an upscale, invite-only cocktail event in Lagos.
By the deal, the Lagos Party singer and Wedding Party lead actor becomes the first musician to be the face of the leading ride hailing technology in Nigeria.
Speaking at the event, Lola Kassim, General Manager Uber West Africa said: “Uber is a brand that takes diversity and inclusion seriously as shown by key initiatives currently ongoing within the organization.
Banky W’s successful imprint across various industries mirrors the diversity that has become one of the key pillars of our business globally. We remain committed to continually providing economic opportunities for people to thrive.”
For the Country Marketing Lead for Uber in West Africa, Margaret Banasko, a lot of deliberation and careful thought went into choosing and selecting the Uber brand ambassador.
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