Ijedi Iyoha… tender touch of amazon at APCON
It seems safe to assume that the Acting Registrar of Advertising Practitioners Council of Nigeria (APCON), Mrs. Ijedi Philomena Iyoha, has breathed so much life...
‘I’m passionate about promoting gender equality'
Ifedayo Durosinmi Etti is a marketing and sustainability expert with over a decade of management and leadership experience working in the fashion, marketing and manufacturing industries. She holds a degree in Biochemistry and an MBA in Global Business.
A campaign season without APCON governing council
For more than three years in a row, the Advertising Council of Nigeria (APCON) has remained without a governing council or board. Concerns had been raised in the past, with practitioners in the sector raising alarm about the sensitive and pivotal role the council plays....
ACSPN to partner APCON on hate-free campaigns
Ahead the 2019 general elections, Association of Communication Scholars and Professionals of Nigeria (ACSPN) and Advertising Practitioners Council of Nigeria (APCON) have concluded...
Experts propose branding approach as public sector reform strategy
Experts in the public relations, marketing and communication sector have called on government to adopt branding approach as a means to address the challenges of inefficiency, trust, and credibility facing public sector organisations in Nigeria. This was advocated at a summit organised by Advertising Practitioners of Nigeria (APCON), in collaboration with Brandmarks Communications, in Abuja.…
‘Certified advertising agencies that create iconic political campaigns abound in Nigeria’
The campaign for next year’s general elections is gathering momentum. And to check the pollution of the political climate through hateful and inciting messages, as it happened in 2015, politicians are being urged persistently to play the game by the rules.
Again, big parties go offshore for campaign strategists to win 2019 election
In the run-up to the 2015 general elections, All Progressives Party (APC) hired a senior adviser to former American president Barrack Obama’s strategist...
Udeme Ufot tasks media on political smear campaigns
Group Managing Director of SO&U Group, Mr. Udeme Ufot, has charged media organisations to discourage political advertisements that are not in sync with professional standards.
APCON holds stakeholders forum on political communication
In line with its major function, the Advertising Practitioners Council of Nigeria, APCON, in collaboration with the Advertising Practitioners Association Abuja Chapter, APAAC, would hold a Stakeholders Forum on Political Communication with the theme...
2019 advertising may hurt traditional media
A recent research by the Association of Communication Scholars and Professionals of Nigeria (ACSPN), in collaboration with North Dakota State University, ORBICOM/UNESCO and other partners, including APCON with supported from Ford Foundation, has recommended creative approaches to media planning during electioneering processes.
APCON, Nwosu sign franchise agreement
The Advertising Practitioners Council of Nigeria (APCON) recently signed a Memorandum of Understanding (MoU) with the Chief Executive Officer of Neta & Netas limited, a Media, PR and events company, Lady Neta Nwosu, for editorial consultancy and cooperation.